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VimpelCom upgrades tariff range, focuses only on sharing offers

MOSCOW, Feb 4 (PRIME) -- Russian mobile operator VimpelCom, working under brand Beeline, has fully renewed its tariff range, which is now completely family-oriented and allows subscribers to share options with several people or smart devices, the operator’s spokespeople told PRIME late Monday.

VimpelCom’s analysts estimated that a family has three SIM cards on average, whose exploitation varies. One SIM card is rather actively used for an additional data device, a tablet, and machine-to-machine gadgets.

“Not all modern families are equal: it’s a loved husband for somebody or a favorite kettle for somebody else…Above all, we upgrade our family products, and all tariff plans of the company are turning to sharing, budget economy and predictability of expenses,” said Executive Vice President for marketing and brand Irina Lebedeva.

The new plans have an option of sharing the bundle among three to six numbers, depending on a tariff. They also include telecom services for home.

All current tariffs of the operator become archive from Tuesday.

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04.02.2020 09:17